Impact of Diversity Management on Organisation Culture in Multinational Corporations

Abstract

In today’s globalized business environment, managing diversity has become a strategic imperative for multinational corporations (MNCs). As organizations expand across borders, the relevance of effective diversity management in shaping a positive organizational culture has grown significantly. This study investigates the impact of diversity management practices on organizational culture within select IT companies in Karnataka, India. The primary objective is to evaluate how inclusivity initiatives influence employees’ perceptions of workplace culture and cohesion. A descriptive research method was adopted, and data was collected from 400 valid respondents using structured questionnaires based on a 5-point Likert scale. The sample included employees from ten leading IT companies, selected using a convenient sampling technique. Statistical tools such as Descriptive Statistics and ANOVA were employed to analyze the data. The results revealed that practices such as inclusive recruitment, leadership support for diversity, and policy transparency have a significant positive impact on organizational culture. However, areas like cross-cultural training and leadership diversity require further enhancement. The findings support the hypothesis that diversity management contributes meaningfully to organizational culture transformation. This research provides valuable insights for HR professionals and decision-makers aiming to foster inclusive work environments. Future studies can expand by including qualitative approaches and cross-sectoral comparisons.